The Bachelor of Journalism is a dynamic and comprehensive program designed to prepare aspiring journalists for the fast-paced world of media and communication. Combining traditional journalistic principles with cutting-edge digital tools, this program equips students with the skills and knowledge to craft compelling stories, uncover the truth, and make a meaningful impact on society.
Duration of Program
Level of Study
Historical journalism, communication technology, and writing
Media law, ethics, and newspaper production
Cinema, photography, advertising, and development communication
Broadcast, digital journalism, and media management
PO 1: Journalistic Knowledge & Skills: Apply fundamental concepts of journalism, including news writing, reporting, editing, and media ethics, to produce high-quality journalistic content.
PO 2: Effective Communication: Demonstrate proficiency in verbal, written, and visual storytelling across multiple media platforms, ensuring clarity and audience engagement.
PO 3: Critical Thinking & Analytical Skills: Analyse media content, evaluate sources, and assess the accuracy, relevance, and impact of news in a dynamic and evolving media landscape.
PO 4: Ethical and Responsible Journalism: Uphold journalistic integrity by adhering to ethical principles, media laws, and codes of conduct while reporting news and information.
PO 5: Digital & Multimedia Proficiency: Utilise modern digital tools, social media, and multimedia techniques to create, edit, and distribute content effectively in the digital age.
PO 6: Research and Investigative Abilities: Conduct in-depth research and investigative reporting using appropriate methods to produce well-substantiated and fact-based journalistic work.
PO 7: Adaptability & Lifelong Learning: Stay updated with the latest trends, technologies, and industry developments to remain competitive and relevant in the field of journalism.
PO 8: Leadership & Teamwork: Work collaboratively in media organisations, demonstrate leadership skills, and contribute effectively to newsroom dynamics and public discourse.
PO 9: Social Awareness & Public Engagement: Engage with diverse communities, address social issues, and contribute to informed public discourse through responsible journalism.
PO 10: Entrepreneurial and Freelancing Skills: Develop entrepreneurial and freelancing abilities to explore independent journalism, content creation, and media startups.
PSO 1: Mastery of News Reporting & Writing: Graduates will develop proficiency in gathering, verifying, and reporting news across print, broadcast, and digital media with clarity, accuracy, and objectivity.
PSO 2: Expertise in Multimedia Journalism: Graduates will be able to create, edit, and publish content using various multimedia formats, including video, audio, photography, and interactive digital storytelling.
PSO 3: Application of Media Laws & Ethics: Graduates will demonstrate a deep understanding of press laws, media regulations, and ethical guidelines to ensure responsible journalism and protect freedom of speech.
PSO 4: Effective Use of Digital & Social Media: Graduates will leverage digital tools, social media platforms, and data-driven journalism techniques to enhance news dissemination and audience engagement.
PSO 5: Investigative & Research-Based Journalism: Graduates will develop critical research skills to conduct investigative journalism, fact-check information, and produce in-depth analytical reports on current affairs.
PSO 6: Broadcast & Visual Journalism Skills: Graduates will gain expertise in television and radio journalism, including scriptwriting, anchoring, news production, and video editing for broadcast media.
PSO 7 Public Relations & Corporate Communication Abilities: Graduates will be equipped with skills in media relations, crisis communication, and strategic corporate messaging to work in PR, advertising, and corporate communication roles.
PSO 8: Entrepreneurial & Freelance Journalism: Graduates will acquire entrepreneurial skills to establish independent media ventures, blogs, podcasts, and digital journalism startups.
PSO 9 Community & Development Journalism: Graduates will engage in socially responsible journalism by reporting on public policy, rural issues, environmental concerns, and community development initiatives.
PSO 10: Adaptability to Emerging Media Trends: Graduates will stay updated with evolving media technologies, artificial intelligence in journalism, and new storytelling formats to remain competitive in the industry.
PEO1: Professional Excellence: Graduates will develop strong journalistic skills, including research, writing, reporting, editing, and ethical storytelling, to excel in the media and communication industries.
PEO2: Ethical and Responsible Journalism: Graduates will uphold the principles of ethical journalism, media laws, and social responsibility while reporting and disseminating information.
PEO3: Effective Communication and Critical Thinking: Graduates will be able to analyse, interpret, and present news with clarity, objectivity, and accuracy, catering to diverse audiences through various media platforms.
PEO4: Adaptability and Technological Proficiency: Graduates will adapt to evolving media landscapes by utilising digital tools, multimedia storytelling techniques, and emerging technologies in journalism.
PEO5 Leadership and Lifelong Learning: Graduates will demonstrate leadership skills, work effectively in teams, and engage in continuous learning to contribute to the ever-changing field of journalism and mass communication.
PEO6: Social Awareness and Public Engagement: Graduates will play an active role in shaping public opinion, advocating for social justice, and contributing to the democratic process through responsible journalism.
